Knowing you are invisible is not the same as knowing why.
Your first audit measured the symptom. A subscription adds the audits that give you the diagnosis, and the content recommendations that come out of them.
Knowing the number, then knowing what to do about it
A subscription adds more than another run of the same audit: the Snapshot Audits between runs, and the checks that explain the number and point at what to change.
Snapshot Audit
Weekly on Starter, daily on Pro
A lighter run that goes out automatically between your monthly audits, so a sudden move shows up within days rather than at month end.
Learn moreCitation Audit
Pro
Fetches the cited pages themselves to reveal the author, publisher, publication date, and the brands each source names.
Learn moreContent Audit
Pro
Scores the content you already have against what AI models look for when they form an answer, so you know what to rewrite first.
Learn moreSentiment Audit
Pro
Measures how positively or negatively models describe you next to your competitors, and the themes driving it.
Learn moreTechnical Audit
10 pages a month on Starter, 50 on Pro
Checks whether AI crawlers can reach a page and use what is on it, which is the difference between having good content and having it counted.
Learn moreContent Generation
3 a month on Starter, 10 on Pro
Turns your weakest personas and topics into drafted content recommendations, so the audit ends with something to publish.
Your audit stops being a one-off
Two runs work together. The monthly audit is the deep read, held to the same configuration every time so the numbers line up. The Snapshot Audit is the quick read between them.
- Monthly Visibility Audit
- A full run across 8 personas, 10 prompts per persona, and 6 AI models. The configuration stays fixed, so every month is comparable to the last.
- Snapshot Audit between runs
- A lighter automatic run using 4 personas, 5 prompts, and 4 models. Weekly on Starter, daily on Pro. You see a sudden drop within days instead of at month end.
Two plans, priced per project
Pick the plan for each project you run. A brand tracking one focus area and a brand tracking three do not have to sit on the same plan.
Starter
Ongoing measurement with a weekly Snapshot Audit.
- Monthly Visibility Audit: 8 personas, 10 prompts each, 6 models
- Weekly Snapshot Audit
- Citations and competitive leaderboard
- 10 Technical Audits a month
- 3 content generations a month
Pro
Measurement plus the analysis that tells you what to change.
- Everything in Starter
- Daily Snapshot Audit
- Citation Audit, Content Audit, and Sentiment Audit
- 50 Technical Audits a month
- 10 content generations a month
If you are running this for clients
A predictable monthly fee per project maps cleanly onto a retainer, and each client sits on the plan their scope justifies. The monthly audit is the report you present. The weekly or daily Snapshot Audit is what you point at when a client asks how things are going mid-month.
Frequently Asked Questions
What happens to the audit I already ran?
Is a subscription per account or per project?
What is the difference between the Visibility Audit and the Snapshot Audit?
Do I have to subscribe to keep using Gumshoe?
Which plan should I start on?
What if I need more than Pro covers?
Get the audits that tell you what to fix
Upgrade your project and the Content, Citation, Sentiment, and Technical Audits open up on your next run.
Questions about your plan? Email support@gumshoe.ai